Helping your staff reach new heights
Arming your staff with the right tools will allow them to achieve results. Training is a crucial element to keeping your marketing plan on target.
Successful firms invest in their staff by providing training in a variety of topics, which can create a stronger marketing mentality. MARKETLINK can provide training for marketing, business development, management and technical staff needs to increase their unique marketing skills.
In addition to customized services, seminars can be provided on a variety of topics and are tailored to meet the needs of the staff. Topics have included:
A Montana based A/E firm engaged MARKETLINK in developing a customized marketing training program for their technical staff. MARKETLINK created workbooks based on various years of experience (entry-level to Principal level staff members). Along with this customized training workbook, MARKETLINK created a "University" system with accompanying exams and graduation levels. LINK TO SUCCESS: Because this firm had office all over Montana and Idaho, MARKETLINK trained the Principal responsible for marketing on how to conduct the sessions himself. This saved the client time and money in implementation efforts.
"MARKETLINK created a customized training program that became the catalyst for CTA University. This program included a series of sessions, workbooks and examinations that were utilized for our personnel. I found value in MARKETLINK educating me on how to conduct the sessions myself, which ultimately gave me the flexibility necessary to meet the needs of each office."
- Tim Thomas, CTA Group, Inc.